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Data Integration & Analytics Manager - 101676 in Memphis, TN at ServiceMaster

Date Posted: 5/2/2018

Job Snapshot

Job Description

Position Overview
Designs, directs and plans for ways to improve sites to drive revenue, develops and reports on performance metrics, forecasts digital marketing results to support budgeting, and designs/develops attribution modeling.

Job Responsibilities
Designs, directs, and plans for campaign testing and analysis for providing recommendations for digital marketing budget.
Forecasts digital marketing results.
Develops and grows web analytics practice.
Designs and enhances digital analytics strategy and approach.
Analyzes web analytics to optimize strategies and tests new channels to determine effectiveness of those strategies.
Designs, develops and enhances omni channel multi touch attribution by implementing universal analytics and additional attribution tools, as well as developing and designing attribution business rules based on data and campaign channels.
Designs and delivers reporting for senior management, to include communication of analysis results and recommendations to business stakeholders.
Stays abreast of industry knowledge, technology, development, and trends that can influence current and future direction for digital marketing.

Job Requirements
Bachelor’s degree in Business, Marketing, or related field.
5 years experience in digital marketing
Strong Microsoft skills to include Word, Excel, and PowerPoint.
Experience in using web analytics tools, developing tagging requirements, testing and analyzing digital data, online campaigns and presenting findings.
Strong knowledge of Google Analytics and/or similar products, as well as a strong understanding of how to create, test and debug tags.
Strong verbal and written communication skills.
Strong analytical and data interpretation skills.

Physical Demands and Working Conditions
The physical demands are representative of those that must be met by an employee to perform the essential function to this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Incumbent must be prepared to:
Move up to 10 pounds occasionally, by lifting, carrying, pushing, pulling, or otherwise repositioning objects.
Sitting for long periods of time while using office equipment such as computers, phones and etc.
Fingering and Repetitive motions; such as movement of wrists, hands and fingers while picking, pinching and typing during your normal working environment.
Express or exchange ideas with others through the use of spoken word, quickly, accurately, and at an easily audible volume, and receive detailed information through oral communication at usual speaking levels without correction, and/or make fine discriminations in the nature of sounds in the environment.

Incumbent is required to have:
Close visual acuity to perform detail oriented activities at distances close to the eyes, as well as visual acuity to perform activities at or within arm’s reach with skill, control, and accuracy, such as preparing and analyzing data, viewing computer screen and expansive reading.
Incumbent will be subject to:
Inside working conditions: The change of building environment such as with or without air conditioning and heating.

Disclaimer The above statements are intended to describe the general nature and level of work being performed by associates assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

ServiceMaster is committed to Diversity and Inclusion. We encourage diverse candidates to apply to this position.

An Equal Opportunity/Affirmative Action Employer – of Minorities/Females/Veterans/Individuals with Disability/Sexual Orientation/Gender Identity

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